It is difficult to build a successful website without data. Really difficult. Like a tightrope walk blindfold, it is possible but easy with light on its way.
Enter Google Analytics
Google Analytics turns on the metaphorical lights of your website to show who is visiting it, how they are looking for it and what they are doing there. You can then confidently put this data one step at a time to improve your website.
In this guide, you will learn:
Read Also :
- What is Google Analytics?
- Why you should use Google Analytics
- How to configure Google Analytics.
- How to use Google Analytics
- How To Improve Your Website With Google Analytics
What is Google Analytics 4?
4 (GA4) is a web analytics tool from Google that allows you to track and measure user traffic and behavior on your site for free. It uses an estimated 28.8 million websites, giving it an estimated 85.9% market share of the web analytics market.
Why use Google Analytics?
You started your website to inform potential customers about your products or services and to convert them into loyal customers. To do this effectively, you need to know where visitors come from, what they are most interested in, and what touchpoints help them convert into customers.
Recording and analyzing your data with GA4 will help you create digital marketing strategies to attract more visitors and make more money.
1. Create and set up your Google Analytics account.
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